What is done during Phase 1 of the COBIT implementation model?

In Phase 1 of the COBIT implementation model, the focus is on identifying change drivers. This initial phase lays the groundwork for the overall implementation by analyzing the internal and external factors that necessitate a change in processes, governance, or technology within the organization.

Understanding change drivers involves assessing the current state of the organization and recognizing what motivates the need for improvement in governance and management of IT. This could include factors like regulatory requirements, stakeholder expectations, or organizational strategy shifts. By pinpointing these drivers early in the process, the organization can ensure that subsequent phases are aligned with the strategic objectives and that the changes implemented will address the relevant issues.

Additionally, identifying change drivers serves as a crucial step for rallying support and commitment from stakeholders throughout the implementation journey. It's about building a clear understanding of why change is essential before diving into more tactical activities such as setting improvement targets, implementing solutions, or reviewing effectiveness, which occur in later phases of the model. Thus, this foundational step is vital for guiding the overall approach and ensuring that efforts are well-directed and effective.